Hospitality Marketing and Sales Management

Program Description

The Hospitality Marketing and Sales Certificate Program focuses on teaching the students and preparing them for the Marketing and Sales elements of the Hospitality products including guest rooms, banquet/meeting rooms and food functions.

 

Students learn firsthand how to develop and execute a marketing plan, exercise market segmentation drills and how to conduct a successful selling process, students learn all the different aspects of the hospitality industry selling function and the departments that form an integral part of the marketing and sales; Destination Marketing and Development to develop and market a tourism destination, to the Food & Beverage Operations, Marketing & Sales of the hospitality products and Convention Management & Service.

Program Length

360 hours / 18 weeks

Program Courses

  •     Supervision in the Hospitality Industry
  •     Fundamentals of Destination Management and Marketing
  •     Revenue Management
  •     Hospitality Sales and Marketing
  •     Convention Management and Service
  •     Open elective, any Hospitality Management Diploma Course

Connect with us

©2017 Dorset College. All rights reserved